Looking for the Best Keyword Research Tools to Increase Your SEO Traffic?
Keyword research is at the core of any SEO strategy, so it’s important to have the right tools to get the job done. You don’t want to rely on guesswork, so here’s what we’re going to share with you:
The best keyword research tools for your SEO campaign
Let’s get started. First, we’ll give you some quick recommendations, and then we’ll take a look at the full list.
The best keyword research software – summary
- Seo Tools :
- SE Ranking is one of the best keyword research tools in the world because it has a wide range of features at a surprisingly low price.
- If you're just starting out, Mangools is the best tool for you. It's affordable and easy to use.
- For professionals, SEMrush is the best SEO solution. It has a lot of features and is worth its price tag.
- For those looking for an affordable keyword research software, SEO PowerSuite is a great choice. It also has other SEO features.Free version available.
Let’s dig deeper into each tool so you can understand more about its key features.
1. SE Ranking
SE Ranking is our favourite keyword research tool among all the tools on this list. It offers the perfect balance of price and performance. It has a wide range of features that make it the best keyword research tool for people who are serious about their SEO.
It is best known as industry leader in rank tracking tool and allows you to easily monitor your rankings across Google, as well as other search engines. It also allows you to check rankings for various locations (such as UK/USA rankings), mobile devices, and more.
The Site Audit Tool and On-Page Checker will help you identify your site’s weaknesses and provide you with step-by-step instructions on how to optimize your site. The Backlink Checker also helps you create a long-lasting link building strategy.
What about keyword research in general?
Enter a keyword and get keyword suggestions based on a specific location you’ve entered.
Choose between Google or Yandex, and SE Ranking will show you a difficulty score based on how easy or hard your keyword results are to rank.
Keyword data includes:
- Monthly search volume
- Paid competition
- Pay-per-click
- CPC
Switch between similar keywords and related keywords
Click on the Low search volume tab to find easier to rank words and phrases.
One way to do this is by using the same tool to do keyword research on your competitors and see what terms are bringing traffic to their websites. You can also perform keyword research in bulk.
Pricing : SE Ranking's pricing structure differs from plan to plan, depending on how frequently you would like to review your rankings, how long you would like to pay for the plan, and how many keywords you would like to track. The Essentials is SE Ranking's most affordable plan, costing $23,52 per month (paid annually), with weekly tracking.
2. Mangools
Mangools SEO tool is designed for beginners. It has one of the most popular features, KWFinder, which allows you to easily find long tail keywords that you can really rank for. There are two ways to use Mangools for keyword research. You can enter a seed term to find keywords, or you can input a domain and get a list of keywords suggestions. You can also specify the location or language from which the keywords will be generated. The tool is very easy to use and provides great keyword suggestions, which is why it is a great tool for beginners. It also allows you to perform competitive research, so you can always keep an eye on what your competitors are doing. Mangools also offers historical data, so you can see how keywords have performed over time. This is great for seasonal businesses.
Pricing : There is also a free plan. Paid plans begin at $29 per month. With an annual subscription, you can save 35%. Mangools has a 48 hour full refund policy.
3. SEMrush
If you’re an experienced online marketer, you’re probably already familiar with SEMrush.
It’s one of the most trusted SEO tools in the industry, and it’s easy to see why.
SEMrush’s keyword research capabilities are second to none.
In the Keyword Overview section, you’ll find organic search data as well as paid keyword data.
You’ll see keyword volume, keyword difficulty, CPC, SERP features, as well as information about keyword variations, questions and related terms.
You can also see the trend of the keyword you’re targeting.
To create your keyword master list, just enter a seed term, and SEMrush will generate a list of terms for your campaign.
This keyword tool uses a variety of metrics, including volume, competition density, keyword difficulty and SERP results.
With Keyword Gap, you can compare your site to your competitors and see if you're missing out on any potential keywords. With Keyword Manager, you can analyze and manage thousands of keywords at once.
If you're tired of those "not provided" keyword results, don't worry. SEMrush can pull that data so you have more chances to rank higher.
Pricing: Pro ($129.95/month), Guru ($249.95/month), and Business ($499.95/month). Annual discounts available.
4. SEO PowerSuite
What is SEO PowerSuite?
SEO powerSuite is a suite of SEO tools that includes a keyword tool. More specifically, the Rank Tracker is what you will need to find the right keyword ideas for your site.
What is a Rank Tracker?
Rank Tracker is a combination of 23 keyword research tools in one platform. It allows you to choose from a list of different keyword research methods such as:
- Google Adwords
- Google Autocomplete
- Google Analytics
- Google Search Console
- Yahoo Search Assist
- Bing Related Search
Key metrics such as keyword difficulty
Search volume
Alexa ranking
How do you track your competitors?
You can track your competitors' keyword tactics and see which keywords they are already ranking for.
Automate Keyword Checking
You can automate Keyword Checking by creating a schedule. You don't have to manually check keywords.
SEO PowerSuite’s white-label capabilities are one of its best features. If you run an SEO agency, you can use this feature to send reports directly to clients. The same automation feature can also be used to automatically send client reports.
Pricing: Professional ($299/year) and Enterprise ($499/year)
5. Ahrefs
Ahrefs, on the other hand, is on par with SEMrush and one of the top keyword research tools currently available. It has a lot of features because it’s an all-encompassing SEO solution. However, we’re going to focus on the keywords explorer tool.
Keywords Explorer Tool allows you to discover thousands of keywords in real-time. You can find results from 171+ countries and 10+ search engines. According to Ahrefs, it only displays the most relevant keyword search volumes because it uses the most relevant clickstream data to produce the most relevant results. Apart from the search volume itself, it also displays the number of clicks on a search entry to give you an idea of the quality of a keyword. It also includes advanced SEO metrics such as return rate, percentage of clicks, etc.
All in all, it’s hard to deny Ahrefs a place on your list of best SEO tools.
Pricing: Lite ($99/month), Standard ($179/month), Advanced ($339/month), and Agency ($999/month). 2 months free on annual plans.
Conclusion
In conclusion, a keyword tool enables you to find custom keywords. These can be used in your website content to increase your traffic and conversions. You will also be able to easily develop your SEO. So, make sure your website content is optimized to rank higher in search engines.
